how do I change our layout and texts from shop

Lucky you! Shopware is very well documented.

Performance: http://community.shopware.com/Performance-Tipps-Shopware_detail_1258.html

https://developers.shopware.com/sysadmins-guide/shopware-5-performance-for-sysadmins/

First page changes: http://en.community.shopware.com/_detail_1853.html